Super Star is a Superbrand

Super Star is a Superbrand

3 Jan 2013
Verity Evans

We ended 2012 and began 2013 with some brilliant news: Our lovely clients at Star TV were named “India’s entertainment Superbrand” of the year. A brilliant achievement and huge congrats to the Star team. Over the years, Star TV and v3 have developed the Star TV network, Star Plus, Star Jalsha and LifeOK brands together. And we’re looking forward to a super-exciting 2013.

A few amazing facts about entertainment in India and Star TV for you:

  • India is the world's third largest TV-viewing nation (after China and the US)

  • In 2011, revenues from the Indian media and entertainment industry topped US$ 16.8 billion. By 2014, Ernst & Young estimate it will be worth $25 billion

  • Star TV broadcasts 33 channels, in eight languages to over 400 million people every week

  • Star TV creates more hours of content than Bollywood